Brand Story
Rajasaurusrex is a brand born from a question of 'what if.' An idea that would challenge me to transform my own art into cool gear and comfy wearables.. to build the life of my dreams. But for eight years I doubted myself into believing all the reasons it wasn't possible. I didn't believe I had it in me, until I decided one day to try.
In 2018 the first designs were started. I picked a little shark from an old sketchbook to lead the charge. Rosco is a bull shark, which are known for their curious nature. As an artist I allowed my spark to embody and be guided by this fearless persona, and Rajasaurusrex was born. By 2019 the LLC was established and I'd started vending at local markets, which opened doors to share my story, build confidence and grow this small business.
But the greatest gift was unexpected. What began as a challenge proven to myself has since become a beacon inspiring others to separate fear from dreams and define their own paths. To ignite that spark in others is now the brand's goal, and building a community around that concept is how I've been called to do it. That community is why I keep going.
Big dreams don't make themselves come true. People like you do.
Sarita Rajpathak
Founder
*All artwork, branding, design and content are made by myself, and never with AI.